super bowl commercials, super bowl winners

Nothing goes better with watching the prospective Super Bowl winners duke it out on Super Bowl Sunday than a bowl of your favorite chips and a nice, cold beer. At least that's the way it's been since the Super Bowl's inception more than 40 years ago. One of the highlights of the game has always been the clever, expensive and often very funny Super Bowl commercials, some of which are aired only on Super Bowl Sunday and then never aired again. Budweiser, America's biggest beer company, in particular has been famous for its Super Bowl commercials featuring the Bud Bowl and other popular ideas. However, those popular Budweiser Super Bowl commercials may become a thing of the past now that European beverage giant InBev is buying Budweiser. InBev is noted for its cost-cutting corporate culture and so the InBev bean counters may come to the conclusion that Budweiser's pricey Super Bowl commercials aren't effective enough to continue. If that happens, then the world of Super Bowl commercials will never be the same. I miss the Bud Bowl already.